Welcome to the world of marketing! You’ll have heard of it, but do you know what it really is? Ever-evolving and brimming with opportunity, it’s an ideal career path for those bright-eyed millennials who are fresh from institutional education with innate skills in all things tech.

With the turn of the century, advancements in technology have only grown more futuristic, pushing businesses to turn their marketing efforts digital. But what jobs could be available to you with a qualification in digital marketing?

Gaining new skills in digital marketing

Firstly, let’s cover the type of skills you’ll be gaining from completing an apprenticeship in digital marketing, as well as completing your qualification within a working environment. Firstly, let’s cover the type of skills you’ll be gaining from completing an apprenticeship in digital marketing, as well as completing your qualification within a working environment. Babington’s Digital Marketer apprenticeship will support you to develop skills such as:

• Understanding the product and customer lifecycle
• Effectively delivering digital marketing campaigns, based on digital and social media strategies
• Exploring how digital platforms integrate into the working environment
• Self-management
• Planning and organisation skills

Digital marketing industries

Those looking for variety should be impressed to know that almost every business requires the use of marketing, whether it’s to raise awareness, or to increase profit. Therefore, your digital marketing skills can benefit a company in any industry of your choice! Depending on your interests, there are also a selection of roles available in areas such as:

Content:

• Copywriter
• Social Media Manager

Tech:

• SEO Executive
• Web Developer

Management:

• Project Manager
• Affiliate Manager

Different levels of pay in digital marketing

Ideally, we’d all like to be on mega bucks, but until that victorious day, it’s a good idea to focus on your professional development, which should gradually help you move up the ranks. Starting as an apprentice in digital marketing will see you start at the lower end of the wage scale, but this gives you a chance to appreciate the opportunities that the industry and company has to offer, and allows you time to choose a specific area of interest you’d like to explore next. Your wage will likely vary based upon where you live and the size of the company also.